Tag Archives: bbc

Do typefaces really matter?

Written by admin. Posted on July 20, 2010. Filed under Film, Helvetica, News, Opinion. Tagged . No comments.
The BBC has just posted an interesting, and somewhat humorous, article regarding type. One part which made me smile read: “When Avatar, the biggest grossing movie of all time was released, one section of the audience was immediately outraged. Graphic designers hated it. Why? They didn’t like the font that director James Cameron had chosen [...]